But we are transforming our legacy business as a competitive advantage to boost streaming. We tailor the local approach, marketing, distribution and content by leveraging our unique ecosystem market by market.” He continued, “Some see legacy businesses as a burden. Because streaming is global, but at the same time, to be successful, you need a customized go-to-market strategy defined for each market. “We basically execute what we call a global vision with local execution, which is a key competitive advantage. “We have our studio, we have global franchises and local production hubs, such as in Latin America,” he said. Is Paramount Plus worth it? In an interview with The Hollywood Reporter in 2022, ViacomCBS international CEO Raffaele Annecchino explained the importance of original content to Paramount Plus’ success. Its original series include Star Trek: Discovery, Star Trek: Picard, The Good Fight, The Stand, Kamp Koral: SpongeBob’s Under Years, For Heaven’s Sake, and Why Women Kill. Paramount Plus offers more than 8,000 episodes of TV shows from CBS, MTV, Nickelodeon, Comedy Central, BET, the Smithsonian channel and other networks. Click here for T-Mobile and Sprint’s FAQ on how to sign up for a free Paramount Plus subscription. The deal won’t last long, however, so it’s best to sign up now. The subscription lasts for 12 months and is for Paramount Plus’ ad-supported, Essential plan. If you’re a T-Mobile or Sprint customer (or know someone who is), both phone plans offer free Paramount Plus subscriptions with their postpaid wireless and home internet plans. Paramount Plus also offers two yearly plans: The Essential plan costs $59.99 per year (which saves users 16 percent or around $12 from the monthly price) and the Showtime plan costs $119.99 per year (which saves users 16 percent or around $40 from the monthly price.) Without any deals, the Essential Plan costs $5.99 per month, while the Showtime plan costs $11.99 per month. The service offers two plans: ad-supported Essential Plan and an ad-free Showtime Plan, which also includes Showtime originals. Unfortunately, Paramount Plus is not free.
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